Traditional with a stylist, sustainable twist.
Our jewellery is handmade by artisans. Authentic meenakari work, pure kundan stones, are put together with love, hardwork, and intention.
Our earrings are made from a metal called Alloy which makes them lightweight and also prevents them from getting black, thus increasing their lifespan. Brought to life with non-toxic paint, making them bright, happy, colourful, quirky, and most importantly, great for the planet.
Yūgen strives to keep our products handmade, zero-waste, detailed-oriented, Eco-friendly, vegan, and practice Fairtrade.
Women, it’s an ideal gift for not just your daughters, your friends or families, colleagues, or loved ones but YOURSELF. Go on, indulge, or gift it and watch the compliments flow!
Men, it makes for a great gifting option for the beautiful women in your life. Don’t hesitate to bring some COLOUR in your lives!
Occasion – Western, Indo-Western, Fusion, Indian, Traditional
India is a land with an end number of talented karigars and artisans. Artisans who are extremely proud of their traditions, their art, and their culture. All they want in a world of fast fashion, low prices, and discount culture are to be recognized.
Yūgen respects and values them while adding our own unique touch to it.
Jewellery Care – Whilst we give a 100% guarantee on the timeless style, glamour, quirkiness, colour, and quality of our products, we urge you to keep them in their box (which we provide) when not worn. Also, to keep them away from direct water, moisture, perfume, and other harmful chemicals. Clean with a dry, soft cloth.